Tôn vinh những tinh hoa của làng nghề Việt

During the days from November 21 - 25, 2022, at the Vietnam Culture and Arts Exhibition Center in Hanoi, the Vietnam Craft Village Association organized activities to honor artisans and titles of Vietnamese craft villages for the first time. Xth - year 2022.

In this series of events, there are many outstanding activities: Gratitude procession to Uoc Le Sausage Patriarch, Tan Uoc Commune, Thanh Oai District, Hanoi and Incense Offering Ceremony at Tu Duong Polytechnic Church; The 10th Program to Honor Artisans and Artisan Titles - 2022; Conference "Cooperation to develop craft village products in Hanoi and Northern provinces".

HONORING HUNDREDS OF ARTISTS
According to the Vietnam Craft Villages Association, the Association is allowed by the State to honor and honor artisans. The awarding ceremony of Vietnamese craft village titles is a periodic activity of the Vietnam Craft Village Association held every 2 years, starting from 2007.

After 9 times to date, the Association has honored 72 typical Craft Villages, 835 Vietnamese Craft Village Artists, 72 Typical Craft Village economic units, 95 typical Craft Village handicraft products, 52 skilled craftsmen from Vietnamese Craft Village, 115 Family Gold Pounds. 76% of Craft Village Artists were honored by the Association. Vietnamese Craft Village Artists were awarded the title of Meritorious Artisan and People's Artisan by the President.

Particularly for the 10th Honoring of Vietnamese Craft Village titles - 2022, the Association received more than 300 applications from provinces and cities nationwide. There are many famous craft villages such as: Bat Trang pottery village, Giang Cao, Kim Lan, Da Sy forging, Phu Vinh rattan and bamboo, Thiet Ung carpentry, Van Ha carpentry, Son Dong carpentry, Dai Bai copper, Long Thuong copper,...

The Council has considered and awarded 1 typical Cultural and Tourism Craft Village, 187 Vietnamese Craft Village artisans, 16 Vietnamese craft village culinary art and culture artisans, 3 quintessential Vietnamese craft village treasures, 6 products. quintessential handicraft products of Vietnamese craft villages, 9 gold plaques from Vietnamese traditional craft families, 16 skilled craftsmen of Vietnamese craft villages.

Coming to the Vietnam Culture and Arts Exhibition Center in Hanoi these days, people can visit the exhibition area of quintessential Vietnamese Craft Village products with products of 10 typical professions from 24 craft villages and Craft village artisans: Bat Trang and Chu Dau Pottery; Son Dong lacquered and gilded wood, Van Ha fine art wood; Mother-of-pearl mosaic and lacquer in Chuon Ngo, Ha Thai; Quat Dong and Thang Loi embroidery; Phu Vinh rattan and bamboo, Xuan Lai (Bac Ninh); Dong Xam and Dai Bai fine arts bronze; Tho An, Thuy Ung stone sculpture; Van Phuc silk, Nha Xa (Ha Nam); Dong Ho folk paintings; Hoi An lanterns; Glass painting art by Craft Village Artist: Pham Hong Vinh.

Also within the framework of the program are activities of the Village Kitchen Cuisine area and the art photo exhibition "Vietnamese Craft Villages - A Meeting Point in Four Directions" introducing typical craft villages and traditional handicraft products of the regions. Made from nature, environmentally friendly.

COOPERATIVE DEVELOPMENT OF CRAFT VILLAGE PRODUCTS
At the conference "Cooperation to develop craft village products in Hanoi and Northern provinces", Dr. Ton Gia Hoa - Vice President of the Vietnam Craft Villages Association said that Hanoi is home to the largest number of craft villages in the country, with 1,350 craft villages and craft villages. In particular, Hanoi's craft villages converge with 47 professions out of 52 traditional professions in the country. There have been 318 craft villages and traditional craft villages recognized by the Hanoi People's Committee.

Among Hanoi's craft villages, there are about 100 craft villages with revenue of 10 - 20 billion VND/year, nearly 70 craft villages with revenue of 20 - 50 billion VND/year and about 20 craft villages with revenue of over 50 billion VND. /year, contributing significantly to the local budget.

However, according to Mr. Hoa, Hanoi craft villages still face many difficulties and challenges, input materials still depend on imports; Raw material areas are not yet concentrated; Production scale is still small and fragmented; outdated technology; The consumer market is unstable and not diverse while product quality requirements are increasingly high with strict international standards; Many craft villages also cause serious environmental pollution...

To promote cooperation and development of craft villages in Hanoi and the Northern provinces, Mr. Nguyen Huu Thuc, General Director of Chu Dau Ceramic Joint Stock Company, said that it is necessary to strengthen links between tourism tours with craft villages and organizations. Organize experience programs for tourists to visit. Actively promote the image and culture of traditional craft villages to domestic and international friends....

Mr. Pham Khac Ha, Chairman of the Van Phuc Silk Weaving Village Association, said that in order to develop sustainable tourism, in addition to developing products, craft villages have also promoted the creation of attractive tourist landscapes and jobs. This has brought a green, airy, environmentally friendly space. Households that open shops on Silk Street must register their stalls to meet standards with the City Department of Tourism regarding the price and origin of the products, ensuring the quality of goods for users.

“In order to promote the inherent strengths of the craft village, the locality has propagated to households engaged in business and silk production activities on how to behave civilly and politely, and not to solicit and influence the image of the craft village. and implement civilized and polite rules of conduct in public places. In addition, production households in the village regularly and proactively learn and access 4.0 technology to promote and introduce products to domestic and foreign customers," Mr. Pham Khac Ha affirmed.

Ms. Nguyen Thi Hoi, President of the Ha Thai Lacquer Association, said that the lacquer profession in Ha Thai village, Duyen Thai commune (Thuong Tin district) has a history of about 300 years. However, currently, the number of businesses that are agile, grasp market trends well, and have high export capacity in Ha Thai craft village is still not many. The Vietnam - EU Free Trade Agreement (EVFTA) has been signed, exports will be affected because the EU has strict environmental requirements.

"So for lacquer workers, the ratio of lead, iron, heavy metals... in the paint must be according to the standards of the importing place; the product must be environmentally friendly, not harmful to the environment... Only Only when the business can grasp market demand will it be able to survive," Ms. Hoi shared.

In order for craft village products to develop sustainably, experts and representatives of craft villages believe that it is necessary to focus on solving some basic issues such as: Brand building; planning and development of raw materials; develop clean production and apply high technology; Capital support, diversification of investment resources through socialization, cooperation, market development and expansion, promoting deep participation in domestic and international supply chains.

Along with that, we must promote the application of information technology and digital transformation in communications; Promote the development of e-commerce through e-commerce platforms, online sales channels, and direct interactive sales (livestream), especially for small-scale products and products. regional and local specialties.